Autodesk And Infinite Computing

Looks like Autodesk has cooked up a two letter acronym for cloud computing. They are referring to it as “Infinite Computing”. This morning Autodesk CEO Carl Bass and CTO Jeff Kowalski answered questions posed by the media. There were a few questions about infinite computing, the first one being about cost. Carl was candid in his reply, “Frankly, I don’t know, I have no idea. Why? There are two things going on simultaneously. There is a steep decline in cost of computing. And we are shifting some of the costs of our customers over to us”. He continued, “For years to come are going to have a hybrid computing model. We will continue to have local devices on which it makes sense to deploy software. We are not going to build our own cloud. Neither are we going to insist that our customer have to move to the cloud.”

Another question was whether there would be changes in pricing models. Carl replied, “There are a whole lot of business models that will become available with infinite computing. We are looking at our subscription program as the foundation. Users have always wanted to rent software.”

As regards security issues and how Autodesk planned on addressing them when it came to large customers, Carl said, “The sweet spot in infinite computing is not in the large enterprise customers. Some are interested. But I don’t see large customers moving to the cloud quickly”.

  • Anonymous

    Sounds like a “Let’s run it up the flagpole and see if anyone salutes it” proposition.

  • Dave Ault

    Run it up the flag pole indeed, I like that.

    Steep decline in computing power is real and kills the most oft stated need for cloud. I am looking at the latest high end CPU chart and my “killer” 5150 xeon from three years ago was not even on the chart. Ram is cheaper, hard drives are at unheard of low prices and projections are for all to drop even more in the next quarter. Thus dies the need for speed that no user can supposedly afford and can only find on the cloud. Read Devon Sowells great article today on DIY for example.

    Please inform this pair of individuals that I happen to be a user of two flavors of cad and I would not have either if it was a rent only model. Do these people think we are stupid enough to want to get involved in their CPA MBA dreams of forced subscription and data hostage taking? I personally do not know of one cad user that wants any program that does not have a permanant license for all the OBVIOUS reasons.

    How about large customers are not going to the cloud PERIOD and so now lets see if another group will bite. I know an individual with Lockheed Martin and he just laughs at the idea that a company like his would go to the cloud and he is in a position to know. They have strange views on proprietary information being kept secure oddly enough.

    How many of you know that the Chinese took over ALL internet traffic from the USA for 15 minutes recently and had it routed through their servers?

    ” Carl said, “The sweet spot in infinite computing is not in the large enterprise customers” I say that what they are really saying is the sweet spot is finding a group of suckers that will go for this data and system lockin with perpetual forced income for them so they can recoup some cash from this thing that is beginning to look remarkably like a lead balloon.

    These cloud guys remind me of politicians and I guess they figure that a lie repeated often enough wil gain credibility. I think that the average cad user looks at them in just such a fashion and wonders why these executives think we are smart enough to use complex programs but to
    dumb to figure out their end goals. The word patrronising comes to mind.

    • Binsar

      Well said…

  • Dave

    IP protection? PayPal runs on “the cloud” and people type their credit card numbers into it every day.

    • “IP protection? PayPal runs on “the cloud” and people type their credit card numbers into it every day.”
      I’m always intrigued when examples like this appear in response to comments similar to Dave Ault’s. The truth is it is a very poor comparison for several reasons and even Bass covers another poor comparison when he mentioned Salesforce in a later interview with Deelip.
      Why I, in the main, agree with Dave Ault is because one must never forget if you are going to place your business trust in an organization for any reason your must have in place a way of validating and auditing the security of your data. It is in this area many CAD vendors and, more importantly their management, has clearly demonstrated they are not the people in which we should trust our business data. They will not even discuss their EULA and their use of Trojan software; a simple basic capability of any competent manager – but not CAD vendor management!
      Dave Ault say, “These cloud guys remind me of politicians and I guess they figure that a lie repeated often enough wil gain credibility.”, is not far from the truth and so many in CAD vendor management simply cannot see the obvious or refuse to accept the access, contract and audit capabilities which must accompany the application of cloud applications is not something they could control and would leave them needing to accept a level of responsibility they are not prepared to do!

      • Binsar

        Being a user of Salesforce, i experience the pain of slow performance with just texts and graphs…. think of using a 1000 parts assembly model being designed on a cloud….. let alone the IP concerns.
        I like Daves comment “Do these people think we are stupid enough to want to get involved in their CPA MBA dreams of forced subscription and data hostage taking? “

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